Your search for the Holy Grail of natural mascaras ends here. Years of research led us to a mascara maestro in Italy who crafts award winning lash products. We partnered with him to create an award-winning mascara that coats each lash in rich, sultry color. The result is robust, healthy lashes with a featherweight feel that won’t smudge, clump or flake. Net Wt. 0.13 oz. / 3.8 g
VEGAN, GLUTEN FREE, CRUELTY FREE
Natural Bayberry Wax - this environmentally responsible wax takes the place of animal or petroleum waxes found in many mascaras. No chemicals are used to process and purify this wax, and it is 100% biodegradable.
Jojoba - rich in vitamins and minerals, jojoba works overtime to nourish and strengthen lashes.
Italian Olive Oil - one of the few oils that can penetrate lashes, olive oil reduces environmental stress and damage. It preserves moisture in the hair shaft, smoothing and softening each lash.
Two time award winner, both Retailer & Consumer Choice!
- Get your wiggle on: Wiggling the mascara brush from the root of your lashes out to the edges gives even more lift and volume.
- For ultimate volume: apply two (or more!) coats. Unlike traditional mascaras that clump after one coat our mascara remains light and silky.
- Bend your brush: Smudging during application? Bending the brush at a 90 degree angle provides added control and precision. You'll find that your strokes are a bit more precise and the mascara-smudge incidents are reduced. (Bend just the brush, not the whole wand)!
- Moisturize with caution: With the popularity of facial oils these days it's important to note that no oils, serums or moisturizers should be applied to the eye lashes prior to mascara application. If you have a tendency to slather your moisturizer all over your skin, eyelids, lashes and all, you’re basically creating the perfect smudging ground for your mascara. Save your heaviest eye creams, serums and oils until nighttime and then slather away!
Aqua (Water), Iron Oxide CI 77499, Hydrogenated Olive Oil Stearyl Esters, Propanediol, Stearic Acid, Cetearyl Alcohol, Myrica Pubescens Fruit Cera, Pullulan, Acacia Senegal Gum, Copernicia Cerifera (Carnauba) Cera, Aminomethyl Propanediol, Cellulose, Polyglyceryl-10 Pentaisostearate, Ethylhexylglycerin, Simmondsia Chinensis (Jojoba) Seed Oil, Phenethyl Alcohol, Hydroxyethylcellulose, Undecyl Alcohol, Tocopherol.
Showing reviews 1-10 of 33 | Next
One of the best mascaras I've tried
Posted by Silvia on 29th Mar 2020
I have bought like 15 defferent natural mascaras in the past few months. I decided to try every natural mascara I came across, in my search for the best non toxic one, and I have to say this honeybee gardens volumizing formula is one of my top two that I have found. I have been wearing it every day since I got it. The problem with non toxic mascaras has always been a lack of volume due to them not having chemicals. But this honeybee mascara does give me lots of volume, the trick is to let it dry between coats, it's really non clumpy, so I do 3 or more coats this way and it really builds up. This is something I have not been able to do with any other natural mascara because usually once they dry if you keep applying more you get those crunchy ugly lashes. I will definitively buy this one again.
Best mascara. Clean or Not.
Posted by Johanna Segura on 16th Mar 2020
This mascara did NOT disappoint. Holy cow. I like a mascara that delivers in volume, and it's like Honeybee
Posted by Elaine on 12th Mar 2020
I have been using this myself and love it. Just purchased for my daughter and she's very picky, but says this is THE BEST mascara. It gives volume and NO clumping!!!
My favorite mascara!
Posted by Ali Perry-Hatch on 21st Feb 2020
I've been looking for a truly clean mascara for a long time that lived up to the hype and this one definitely does! Definitely don't forget to give it a wiggle because that's where the volume really comes in! Love this formula!
Perfect for post PRK surgery
Posted by Cris Ness on 14th Feb 2020
I was very nervous to use mascara after healing from PRK eye surgery. This mascara does not flake after wearing, is not irritating and lasts all day! I love this product!
Posted by Anna-Lena Schneider on 19th Jan 2020
This mascara takes my eyelashes from wall flower to “Ciao Bella” effortlessly. Cannot believe how wonderful this mascara turned out to be. Perfection! Love the super clean and nourishing ingredients. Doesn’t smudge or flake and stays put all day. Love the natural looking volume and super definition. It lengthens and amplifies even the smallest lashes the brush is super grippy and leaves perfect amount of mascara on it. Application is very easy. Love the deep black color. It’s simply perfect. Love that HBG went all the way to Italy to find this awesome formula. You knocked it out of the park with this one!
Fantastic Natural Mascara
Posted by Brittany on 14th Dec 2019
I was a loyal HBG fan well before this product. It's the only eye makeup I own! I used to use the original HBG mascara before this. I've tried other natural brands that were just "meh", and one brand even gave me raccoon circles from smudge-off. This mascara is truly heads above anything I've used before. I love how much length and body it gives my lashes every day. It took me a couple tries to get a feel for getting the perfect application every time, but now I get effortless results. For women who are used to the Big Brand Name mascaras, you won't have a hard time switching to this product. Performance is right on par, minus being full of toxins! A lot of effort went into developing this product, and it shows. I highly recommend this product to anyone!
Love! Love! Love!
Posted by Nikki Deaver on 11th Dec 2019
I love the new Bellissima volumizing mascara!! It gives the impression that I actually have long lashes!! In all my other mascaras, my lashes would start to look longer, but by the time it dried, you really couldn't see them. But, this mascara does NOT disappoint!! You must try it. : ) It is fabulous!!
Posted by Alisia Kay on 9th Dec 2019
It is hard to find a natural mascara that is bikini zing! I absolutely love this one!
Posted by Unknown on 1st Nov 2019
Product did what was claimed--it covered all the lashes without clumping and covered base to tip with minimal smudges on eyelids. Bravo! Wish it were available in Brown also.
Showing reviews 1-10 of 33 | Next